Monday, May 30, 2011

New blog from Chris Crutchfield: Solar tech reaches a new level

Last week marked the completion of the loading of the MV Global Arrow at the Port of Stockton with 13,000 metric tons of milled California Calrose rice headed for Japan. Normally this wouldn't be any big deal -- after all it's just one of the more than 20 vessels of its kind this rice season. But the Global Arrow's cargo is very different from that of its sister ships -- it is the first "all solar" vessel to be shipped from California. In fact, it might be the first ever. One hundred percent of the paddy rice on this vessel was dried and stored in solar powered warehouses (Montna Farms Dryer in Dingville and Myers & Charter Warehouse in Arbuckle). Moreover, all of the finished product was milled, processed, and packaged at the state's only two solar powered rice mills -- American Commodity Company (ACC) and California Family Foods (CFF).

Hold #4 of the MV Global Arrow at mid-day.
Each bag weighs one metric ton.

About two years ago, the rice industry's drying and storage sector started to move toward solar conversion. That trend has continued, and today there are more than a dozen large, commercial drying and storage operations in the state operating in part or in total on solar energy. Last December, the ACC and CFF rice mills went online with their fully powered solar operations. As time goes on, the new solar arrays being built are getting larger and larger. Today, many produce more energy than their accompanying facility uses -- they are putting power back into PG&E's grids and running the meters backwards!

I think there are two main reasons for this trend: (1) Finally the economic factors have made it such that, even though there is a significant capital investment required, a return is achievable. This is partially due to legislation passed by the state and federal governments, and partially due to a substantial decrease in construction costs of the arrays over time. (2) Perhaps more importantly, it's the right thing to do. We need to show the public that the agriculture industry is not just the producer. In other words, since end users are demanding more sustainable products with lower carbon footprints and more use of renewable energy, all of agriculture needs to work towards that goal. The burden cannot be placed fully on the producers' backs causing them astronomical increases in input costs. At the processing level, we too need to show that we are willing to do our part in achieving this goal.

One shipload of rice to Japan does not change the world by any stretch of the imagination. But then again, Rome wasn't built in a day.

Chris Crutchfield
President and CEO -- American Commodity Company

Chris Crutchfield is very proud to represent the third generation of his family to be involved in the rice industry. Currently Chris is involved in all aspects of California rice from production all the way to the grocery store shelf.

Shortly after graduating from the University of Missouri in 1996, Chris moved back to California and joined with his father Paul Crutchfield in the formation of a rough rice pool for direct marketing to Turkey. Chris was responsible for the day-to-day management of the pool. That partnership developed into the formation of American Commodity Company (ACC) in 2000, and Chris assumed all direct management responsibilities for ACC.

Prior to establishing himself in the California rice industry, Chris worked in the press offices of Governor Pete Wilson as his Assistant Press Secretary. He also briefly taught secondary education in the California public school system.

Friday, May 27, 2011

New guest video from Russell Oto- California rice a top seller

Russell Oto, General Manager of Oto's Marketplace in Sacramento, describes the value of California rice to his customers.



Russell Oto is General Manager of Oto’s Marketplace in Sacramento, a specialty grocery story specializing in Japanese and Asian foods. For more information visit OtosMarketPlace.com.

Monday, May 23, 2011

Blog post from Lauren LaGrande: Small Town, Big Story

The grass cut, the field set, the stands filled, and all the boys’ hair bleached... those were trademark signs of our high school baseball season that our entire community will remember for a long time!

Small town, big story is exactly the way I'd describe our Maxwell Panthers boys' baseball season. From Steven Perry's four consecutive no-hitters, breaking numerous records such as most consecutive shutouts, most no-hitters in a season, tying the state record of no-hitters, and he only gave up five hits throughout the entire season.

Tyler Wells also has broken the state record of most runs batted in career, tied at most consecutive wins, broke the state record for most doubles in a career, not to mention he has hit 13 home runs. Both of these boys are extremely talented and I congratulate them on their accomplishments. What’s also great is that they are sincerely humble and thankful. They also keep a friendly competition between each other.
The boys' season was truly unbelievable, as this weekend they completed a perfect 30-0 season and their second straight Division V Championship with an 11-0 win over Tulelake. I’m so proud of all that they accomplished and wish them much luck in the future.

As for what’s happening on the farm - did April showers bring May flowers? Well this year certainly wasn’t the case. It’s crazy to think that people are wearing winter jackets to school and the heater is on in May! But May does mean that rice planting in Maxwell is coming to and end. We've had good weather and good planting conditions up until these past few days.


The rice is starting to pop up from the fields in all different stages, from some starting to peek out from the water to some being two inches above. Also as of 5:30 pm last Monday, we finished fertilizing our last field.


The next few weeks of irrigation management will play a very important role in establishing the crop. Until then, were just hoping we see those May flowers soon!
Lauren LaGrande is the latest in a family farming tradition that began nearly 100 years ago. She is a sophomore at Maxwell High School and is active in FFA, Future Business Leaders of America, volleyball, basketball and softball. When she’s on the farm, you’ll often see her with her trusted companion, Hank, the family dog. Lauren’s great-grandfather grew his first rice crop in the Sacramento Valley in 1916 and the family has continued this tradition ever since.

Thursday, May 19, 2011

Blog post by Chris Crutchfield: Japan Chronicles, Day 5

Today was jam-packed with business meetings all day long with various trading houses and a confectionary manufacturer. While I feel like I accomplished a great deal, business meetings are much the same all over the world, and I was very tired toward the end of the day.

So, a laid back, relaxed dinner with some old friends at the end of the evening was just what the doctor ordered. We went to a very traditional Japanese style restaurant called Botan -- one of my favorites in Tokyo. It was an eight course meal, but in perfect Japanese style each course was very small and just enough to enjoy the flavor of the dish. Throughout the evening we had the honor of being served by two Maiko, or Geisha in training. One of them had lived in West Virginia on an exchange trip a few years back and therefore spoke perfect English. She taught Japanese culture and language classes to 5th graders! She was able to help me through the menu and explain what each course was.


The other young lady is currently a student at Tokyo University. She's the one in the photo with me. Her family is from a small village in the Fukushima area about 3 miles inland. She was back visiting on March 11 went the earthquake and Tsunami hit. She was in the grocery store and said that it shook for 30 minutes knocking her to the ground and shaking so violently that she couldn't even get back on her feet. By the time the quake was over, the tsunami was on its way inland destroying everything in its path. The best I could understand, a man picked her up, carried her to an emergency vehicle, and she was transported to a helipad and evacuated. Somehow she ended up back in Tokyo. Her parents are currently living in a shelter (the family's home was destroyed), and she has only spoken to them once since the incident. Talk about putting an actual face with the reality of the situation.

She maintained a very high spirit throughout the evening. When I let on that my daughter loves animals, everybody at the table was so excited to show off their personal origami expertise. One of the young ladies, Chia san, was fantastic and made a jumping frog, a crane that flaps its wings, and a cat that opens its mouth. Everybody had something to contribute, and I know that my daughter Chase is going to be so happy with her new toys when I get home. They are far better than any souvenir I could buy, and what a story to go along with it!

It was a really good end to a productive trip; I leave tomorrow afternoon to come and see my loving family.
Chris Crutchfield
President and CEO -- American Commodity Company

Chris Crutchfield is very proud to represent the third generation of his family to be involved in the rice industry. Currently Chris is involved in all aspects of California rice from production all the way to the grocery store shelf.

Shortly after graduating from the University of Missouri in 1996, Chris moved back to California and joined with his father Paul Crutchfield in the formation of a rough rice pool for direct marketing to Turkey. Chris was responsible for the day-to-day management of the pool. That partnership developed into the formation of American Commodity Company (ACC) in 2000, and Chris assumed all direct management responsibilities for ACC.

Prior to establishing himself in the California rice industry, Chris worked in the press offices of Governor Pete Wilson as his Assistant Press Secretary. He also briefly taught secondary education in the California public school system.


Wednesday, May 18, 2011

Blog post by Tom Butler- Final Push

It's a bit odd to sit in my living room tonight and watch the rain pelt against my windows, and my dog refuse to go outside because it's just too cold on May 16, but evidently, the rainy season isn't quite done with us yet. The weather put a damper on our afternoon today, and the way it's going tonight, it will likely grind tomorrow's efforts to a halt as well. But, looking back, it's been hard to complain too much about our progress this spring.

Despite the later then desired start this April, we're about 75 percent done with getting this year's rice crop in the ground. The wet weather gave way to pretty favorable farming weather (until tonight of course), and the forced stop this weather will likely bring to tomorrow will likely depress many, considering we're getting so close to transitioning away from the push from planting into the summer.

But, everyone can tell there's light at the end of the tunnel. We aren't working nights or longer shifts anymore, some seasonal help have moved on, and everyone's getting ready to take that deep breath.

Hopefully, within a week, we can.

More about Tom: Tom Butler farms rice with his father, Steve, in Sutter and Yolo Counties. Tom is the fourth generation of his family to farm.

When he’s not on the job, the University of Nebraska graduate enjoys swimming, water polo, hunting and spending time with his family.

Blog from Chris Crutchfield: Japan Chronicles, Day Four

Tuesday started off in the morning with a meeting at the US Embassy with Senior Ag Attache Jeff Nawn and our old friend Hisao Fukuda. We met Fukuda san years ago when we hired Uniflex Marketing to handle all of our promotions here in Japan. He has since then gone on to work for the US government as a foreign national at the embassy. He has provided help to US rice in Japan for many years on both promotional and trade policy levels.

First we were given a briefing about the effects of the March 11 earthquake and tsunami on rice production in Japan. The Reader's Digest version is that while the government has placed restrictions on rice production in 13 towns and villages in the Fukushima area, this is only expected to cut 15,815 hectares of production -- or 0.97% of the total. Given that Japan overproduces every year, imports nearly 700,000MT, and per capita consumption continues to fall, no one is expecting any real effect on the rice market. However, for the hundreds of farmers that are unable to plant in those 13 villages, it's 100% of what many of them have been doing for generations. To me, that is where we need to focus our thoughts. Japan and California have a very unique and positive relationship. We are dependent on each other in so many ways, and I would encourage everybody in our industry to focus on how important Japan is to California rice.

The discussion of the March 11 tragedy led to an explanation about the feelings of Japanese people toward Americans. We were told that the outpouring of support from the United States has been received very positively here in Japan. We were shown pictures of Japanese people in the affected areas waving American Flags as US naval and air force troops cleaned up and rebuilt the Sendai airport in a matter of days. The US Ambassador to Japan John Roos has become the 11th most popular person on twitter in this country. Since March 11, he has increased from fewer than 8,000 followers to more than 40,000! Both Jeff and Fukuda told us that the Government of Japan has become very easy to work with now on issues that used to be extremely sensitive and difficult. They also told us that the Japanese Consulate in San Francisco had been very active in spreading the word to both the public and private sectors here about the support that the California Rice Industry had shown after March 11. All of this made me feel very good about everything we've done as an industry and a country to assist the recovery.



After that meeting, we went to a media luncheon put on by our promotion contractor at a modern restaurant here in Japan. We invited 12 related media people to attend a seven-course lunch with each course utilizing California Calrose rice in a different way. The object of this event was to show the media folks the versatility of Calrose in dishes besides simple table rice. The media ranged from a national daily to a food magazine targeting chefs. The event was a big success and all of the attendees left with a very positive impression of Calrose. I look forward to seeing the articles that it generates.
Chris Crutchfield
President and CEO -- American Commodity Company

Chris Crutchfield is very proud to represent the third generation of his family to be involved in the rice industry. Currently Chris is involved in all aspects of California rice from production all the way to the grocery store shelf.

Shortly after graduating from the University of Missouri in 1996, Chris moved back to California and joined with his father Paul Crutchfield in the formation of a rough rice pool for direct marketing to Turkey. Chris was responsible for the day-to-day management of the pool. That partnership developed into the formation of American Commodity Company (ACC) in 2000, and Chris assumed all direct management responsibilities for ACC.

Prior to establishing himself in the California rice industry, Chris worked in the press offices of Governor Pete Wilson as his Assistant Press Secretary. He also briefly taught secondary education in the California public school system.

Tuesday, May 17, 2011

Blog from Chris Crutchfield: Japan Chronicles, Day Three

We spent the better part of the day Monday at the USA Rice Federation contractor's office reviewing strategy for the upcoming fiscal year of Foreign Agricultural Service funding and associated activities and preparing for tonight -- the first meeting of the Japan Promotion Advisory Board. The concept of the board is to bring together experts and professionals in different areas of the culinary arena to help give us ideas on promoting California Rice in Japan. On the board we have an importer, a wholesaler, an executive chef from a major food service chain with hundreds of outlets here in Japan, the director of a cooking school in Tokyo, and two food journalists. The meeting and dinner gave us an opportunity to listen and learn about different ideas about consumer promotion, food service usage, and media attention -- among other things. Due to the rather reserved nature of the Japanese culture, we weren't quite sure what to expect with the first meeting. However, we were very excited about the open and candid exchange of ideas.


Monday also gave me the opportunity to talk with several people I have known for more than two decades here in Japan, and have become very close personal friends with.


Many of us in the industry know Ryo Kimura of Kitoku. Ryo's company has been a great friend of California rice from the very beginning. Kitoku has supported many of us in our efforts to export CA rice to Japan through the SBS system and get it straight to the consumer. He continues to fight that battle today despite the GOJ's efforts to change and manipulate the system. Kitoku was hit hard by the events of March 11; they had an entire rice milling facility destroyed in the region where the tsunami hit.

Many of us also know Yumi Kojima who has worked on our promotion team dating all the way back to the beginning with Uniflex Marketing, and she continues to work on trade servicing for our current contractor PRAP.

During our discussions, it became apparent that the Japanese people are still reeling from the disaster. This struggle is evident with the people that I meet and it seems clear that the after-effects from the earthquake and tsunami could be long lasting and widespread.
Chris Crutchfield
President and CEO -- American Commodity Company

Chris Crutchfield is very proud to represent the third generation of his family to be involved in the rice industry. Currently Chris is involved in all aspects of California rice from production all the way to the grocery store shelf.

Shortly after graduating from the University of Missouri in 1996, Chris moved back to California and joined with his father Paul Crutchfield in the formation of a rough rice pool for direct marketing to Turkey. Chris was responsible for the day-to-day management of the pool. That partnership developed into the formation of American Commodity Company (ACC) in 2000, and Chris assumed all direct management responsibilities for ACC.

Prior to establishing himself in the California rice industry, Chris worked in the press offices of Governor Pete Wilson as his Assistant Press Secretary. He also briefly taught secondary education in the California public school system.

Video post from new blogger Mike Daddow- Spring activity in rice country

Family farmer Mike Daddow describes what happens once seeds have been planted in California rice fields.


Mike Daddow ~ Farming in Sutter and Yolo Counties, Mike is the fourth generation of his family to grow rice in California. His great grandfather served as an engineer in Natomas and is credited with helping lay out the irrigation system for the region. Mike graduated from Cal Poly San Luis Obispo with two Bachelor of Science Degrees. He and his wife Susan have three boys – Max, Sam and Alex - who all help out on the farm when they can. When he isn’t growing rice, Mike puts his pilot’s license to good use.

Blog post from Tom Butler- Final Push

It's a bit odd to sit in my living room tonight and watch the rain pelt against my windows, and my dog refuse to go outside because it's just too cold on May 16, but evidently, the rainy season isn't quite done with us yet. The weather put a damper on our afternoon today, and the way it's going tonight, it will likely grind tomorrow's efforts to a halt as well. But, looking back, it's been hard to complain too much about our progress this spring.

Despite the later then desired start this April, we're about 75 percent done with getting this year's rice crop in the ground. The wet weather gave way to pretty favorable farming weather (until tonight of course), and the forced stop this weather will likely bring to tomorrow will likely depress many, considering we're getting so close to transitioning away from the push from planting into the summer.

But, everyone can tell there's light at the end of the tunnel. We aren't working nights or longer shifts anymore, some seasonal help have moved on, and everyone's getting ready to take that deep breath.

Hopefully, within a week, we can.

Monday, May 16, 2011

Blog post from farmer Sean Doherty: Appreciating Nature

The rain that came on Sunday morning has given us a chance to catch our breath and slow down for a day or so. Everything has been going well enough and we are definitely on the downhill slide to getting everything flooded up. I haven't had a chance to take a lot of pictures or discuss anything new until now.


I have had a good week as far as photos are concerned. On Thursday, after a whole year of trying, I was able to get close enough to photograph some ducklings in an irrigation canal next to my field south of Grimes.


But the real treat came on Sunday morning. Nathan told me to come to field MEB 5 south of county line road. When my son and I got there he pointed out a pair of bald eagles on a rice levee in the middle. Gus and I each got our binoculars out and spent the better part of an hour watching and talking about them, and after many, many attempts I used my binoculars as a zoom lens for my camera on my phone.


Take my word for it, not easy at all. Which explains the picture quality, but I'm thankful I even got it to work so I could have a picture to share.

Sean Doherty is a 3rd generation rice farmer living out his dream, being a rice farmer in Dunnigan.

He farms in Yolo, Colusa, and Sutter Counties with his wife Melissa, and three kids, Hannah, Gus, and Mary. He enjoys being in the fields, watching the seasons, and sharing it with his family.

Read more about Sean in Rice Farming magazine


Blog from Chris Crutchfield: Japan Chronicles, Day Two

After losing a day traveling and crossing the International Date Line, I've finished up my first full day in Japan -- Sunday. It was one of those rare, perfect days in Tokyo. After a cleansing rain last night, I awoke to a bright, sunny, smog-free morning. From my hotel room at the ANA Intercontinental, I can see all the way to snow capped Mt. Fuji – some 100 km in the distance. This is a very rare occurrence.

I took advantage of the great weather to do a little exploring and sight seeing on a pretty dead business day. A long time friend of mine no longer in the rice business met me at the Imperial Palace for a long run this morning after breakfast. We made two laps (5 km each), starting at the Sakuradamon Gate. The gate's significance is that it was the spot Japanese Chief Minister Naosuke was assassinated by a group of Samurai in 1860. I wasn't smiling so much after we finished the two laps!

After the run my friend and I talked a little bit about the aftermath of the earthquake and tsunami. He said the worst part here in Tokyo was the several weeks following when power was not reliable and thus everything from distribution to transportation was disrupted. For a city that prides itself on efficiency, this must have been pretty unusual for everyone. He doesn't have family in the affected area, but has friends who do. I'm sure this is the same for most Japanese -- it would be difficult not to have at least a third party tie to the area.


People in the hotel here tell me that for about a month after the quake and tsunami there were basically no travelers staying here. However, now it's picked back up, and this is certainly evidenced by the number of people milling around the lobby, bars, and restaurants. A common response when I ask how things are going to people I've gotten to know in the hotel and nearby establishments is something like, "Well, it's getting better we didn't have many aftershocks this week." I really didn't know they were still having them large enough to feel -- but I'm here for a week so I guess there's a chance I could feel one.

This afternoon, Bill Farmer from the USA Rice Federation and I met to discuss the HoFex food show in Hong Kong where he exhibited last week, and to plan for tomorrow's meeting and dinner with our new advisory board here in Japan. It seems there was keen interest in a lot of California specialty rices at the Food Show. Bill handed out contacts for all the California suppliers, so I'm hopeful that turns into additional business for our industry. The advisory board is a program we have tried in Canada, Turkey, and other markets with good success. We have leading importers, wholesalers, retailers, foodservice reps, and chefs on a panel to discuss how we can facilitate better use and promotion of US rice in the country. In Japan's case, all the rice is from California. I'm optimistic, and the first meeting is tomorrow.

Chris Crutchfield
President and CEO -- American Commodity Company

Chris Crutchfield is very proud to represent the third generation of his family to be involved in the rice industry. Currently Chris is involved in all aspects of California rice from production all the way to the grocery store shelf.

Shortly after graduating from the University of Missouri in 1996, Chris moved back to California and joined with his father Paul Crutchfield in the formation of a rough rice pool for direct marketing to Turkey. Chris was responsible for the day-to-day management of the pool. That partnership developed into the formation of American Commodity Company (ACC) in 2000, and Chris assumed all direct management responsibilities for ACC.

Prior to establishing himself in the California rice industry, Chris worked in the press offices of Governor Pete Wilson as his Assistant Press Secretary. He also briefly taught secondary education in the California public school system.

Friday, May 13, 2011

Blog post from new blogger: Japan Chronicles, Day One

By Chris Crutchfield
President and CEO -- American Commodity Company

My first impression, as we get ready for take off, is pretty eerie.

Here is a photo of the first class section of my flight to Tokyo. As you can see, it’s me & one other guy. Normally the single American Airlines non-stop between lax and Tokyo daily is jam-packed. My flight attendants say it has been like this since the tragic earthquake and tsunami.

I wonder if business in Tokyo is still interrupted? I'm meeting Bill Farmer of USA Rice Federation over there to work on promotional issues for our campaign in Japan. I'll meet with California rice traders and users who are part of that campaign. We'll get an update from the U.S. embassy as well.

Chris Crutchfield
President and CEO -- American Commodity Company

Chris Crutchfield is very proud to represent the third generation of his family to be involved in the rice industry. Currently Chris is involved in all aspects of California rice from production all the way to the grocery store shelf.

Shortly after graduating from the University of Missouri in 1996, Chris moved back to California and joined with his father Paul Crutchfield in the formation of a rough rice pool for direct marketing to Turkey. Chris was responsible for the day-to-day management of the pool. That partnership developed into the formation of American Commodity Company (ACC) in 2000, and Chris assumed all direct management responsibilities for ACC.

Prior to establishing himself in the California rice industry, Chris worked in the press offices of Governor Pete Wilson as his Assistant Press Secretary. He also briefly taught secondary education in the California public school system.

Blog post by Dennis Lindberg: Steady progress on planting

Mother Nature hasn’t done us many favors again this year, as ill-timed spring rains have hampered our rice planting.

We have to till the fields and add water before seeds can be applied by airplane. When it rains after we work the ground, we often have to re-till it and open the ground up again, so it can accept the fertilizer needed for abundant yields.

Despite the delays, my field has been planted and I expect my son Gary’s fields will be completed within a week. We are planting entirely medium-grain rice, which does exceptionally well here in Richvale.

So far markets are looking pretty good, and the signs seem to point toward a favorable year. Only time will tell for sure.

As the airplanes complete planting of our families 70th consecutive rice crop, I have a sense of satisfaction and excitement that another season is well underway. My feelings are similar to what I experience every year at this time: optimism about what the future holds.
Dennis Lindberg has grown rice in Butte County for nearly 70 consecutive years.He’s a well-known author and metal artist, taking scrap metal and creating beautiful animal sculptures. His civic work and love of community is evidenced by his being honored as “Outstanding Citizen of the 20th Century” by Lundberg Family Farms. He and his wife Charlotte have two children – Gary and Sherry. Gary farms with his father in the historic community of Richvale, which recently celebrated its centennial.

Tuesday, May 10, 2011

Video: The Yolo Basin Partnership gains praise from Assemblymember Mariko Yamada

Assemblymember Mariko Yamada comments on the importance of the partnership in the Yolo Basin, which protects wildlife and includes rice farming.

Friday, May 6, 2011

Blog post by Josh Sheppard: Full swing

Planting season is in full swing on my family farm.

My father, my brother, and myself all have different planting activities that we are responsible for and we try to synchronize our crews to be as efficient as possible. My father John keeps the tillage equipment on task to prepare the seed bed for our new crop. My bother Kelby manages the earthmoving equipment that precision levels our rice fields. Level fields help us have the most productive field and minimize water use. I oversee the preplant fertilizer and herbicide applications and as soon as my team of applicators leaves, a field the water is applied and the rice seed is sown by an airplane.

The field located next to my house is usually the first field seeded every year. My wife Kathryn, our children Claire and Jack and I all get a thrill out of standing in our back yard while the plane flies directly over our house at over 100 miles per hour, broadcasting the presoaked seed into the flooded basin of water about three inches deep.

This is an extremely busy time of the year for our family and the only part I look forward to more that getting started with planting season is getting done with planting season. Finishing that last field every year gives me an amazing sense of accomplishment and provides a solid foundation to the new crop year and marketing season of our high quality Calrose rice that we grow for the domestic and international premium markets.

Josh Sheppard is proud to be part of the fourth generation of his family that have been farming rice in Butte County for many generations. After receiving degrees in Agribusiness and Water Science from Cal Poly-San Luis Obispo in 1997 he returned to the 3,000 acre family rice operation with his parents, a brother, and a sister. Josh and his wife, Kathryn, have two children.

When he’s not on the farm, he enjoys time as a volunteer for the California Waterfowl Association and his children's youth basketball programs.

Wednesday, May 4, 2011

Blog post by Brian McKenzie: Organized Chaos

Planting is organized chaos - the feeling that there are a million things to be done and none of them can happen fast enough! We have been fortunate this planting season to have had no significant rainfall in April. A distant light is now visible at the end of the tunnel. This month signifies the home stretch of the planting season. Things have gone smoothly thus far and without major setbacks planting should conclude by the middle of the month.

Logistics is a major factor that goes into having an efficient and speedy planting.

Planting is similar to a game of chess. In planting it is not only important to know what your next move will be, but to have the aptitude to plan out your next four moves, while at the same time keeping the operation nimble enough to make a quick adjustment.

Valuable relationships with reliable partners throughout different facets of the industry make planting a lot easier. Having confidence in our fertilizer company to keep up with our daily requirements, our rice dryer to soak our seed and process our orders, the trucking company to get it to the airstrip and of course the flying service to get the seed off of the runway and into the water provides me with a sense of assurance that when I hang up the phone with them, the things that are out of my control will be completed.

As planting ends and the growing season will get underway I will be thinking about water and weed control and the possibility of being able to come home in time for dinner… my wife is looking forward to that too!

Brian McKenzie proudly represents the fourth generation of rice farmers in his family. Following his graduation in 2005 from The University of Nevada Reno where he earned bachelors degrees in Economics and Marketing, Brian returned to the family farm in South Sutter County to farm full-time alongside his father, Chris. Brian and his wife, Ashley, grow several varieties of conventional and organic rice. Brian enjoys the challenges that farming brings and takes pride in producing food for the world.

Tuesday, May 3, 2011

Blog post by "Punch" Haskell: Full speed ahead

The temperatures aren’t the only thing heating up this week, as my rice farm and many others here in the Sacramento Valley will be the site of a lot of activity.

All of the rains that occurred during the winter kept my ground extremely wet, and that has meant a little extra work this year to chisel and level the soil.

I’m a little behind schedule from where I’d like to be, but we are making strides. I expect my fields to be seeded by airplane within the next several days, which is just in time to ensure the best chance at a bountiful crop come fall. Past history shows that, in my area, the premium medium-grain rice that I grow needs to be planted by the end of this week to ensure its best chance of success.

Warm weather is helpful once the seeds are planted, because we need that water to be warm to get the roots started in the ground and stand those seeds up.

If you travel along the Sacramento Valley in the next few weeks, keep a lookout for the airplanes that will be fast at work seeding rice fields.

After a slower than ideal start, it will be good to get a crop in the ground.


Punch Haskell grows rice in Colusa County and is part of a family farming operation that began approximately 60 years ago.

Monday, May 2, 2011

Blog post by Sean Doherty: Driving Ambition

In a previous video blog post, Charley Mathews was describing how we rice farmers use GPS technology to level our fields.

A perfectly level rice field is good for many reasons, most of which Charley mentioned. However, he did miss one more benefit. If you’re an ambitious first grader, a perfectly smooth, flat, 75-acre field is a perfect place to practice driving for the first time. Last Saturday after many, many months of my son hounding me, I finally relented.

If you’re a parent in the passenger seat, a big field with nothing in it helps to diminish your anxiety. It is hard to explain the sense of helplessness that comes over you as you sit in the passenger seat and look over at a wide-eyed kid driving you around. My only move would be to turn off the ignition, hopefully just in the nick of time.

Thankfully none of the worrying or apprehension was necessary at all. Gus had many hours in his go-cart practicing for this very moment and actually acquitted himself quite well. We used the lanes made by the scraper buckets as " roads" and pretended that there were ditches on each side. We only got wet twice.


All in all it was a good first lesson and the look on his face, and hearing him tell mom all about it was worth all the stress. I only wish I would have remembered to play "Drive" by Alan Jackson during his first lesson.

Sean Doherty is a 3rd generation rice farmer living out his dream, being a rice farmer in Dunnigan.

He farms in Yolo, Colusa, and Sutter Counties with his wife Melissa, and three kids, Hannah, Gus, and Mary. He enjoys being in the fields, watching the seasons, and sharing it with his family.

Read more about Sean in Rice Farming magazine